Panerai

Panerai, officially known as Officine Panerai, is the most notable Italian watch brand in the industry today. It has a history of supplying watches and military instruments to the Italian navy. The brand has a recognizable design language, with highly legible dials, signature cushion-shaped cases, and prominent crown guards.

  Officine Panerai’s traces its history back to 1869 in Florence, Italy. The watch manufacturer began as a specialist producer of precision nautical instruments for the Italian Navy. Panerai was the first company to use the luminous material Radiomir, which made watch dials readable in the dark. The Radiomir and Luminor are the brand’s most famous watch models. Both timepieces were initially made exclusively for military special forces; it wasn’t until 1993 that they were made available to the public in limited numbers. Since 2004, Panerai has been producing their own top-notch movements at a production facility in Switzerland.   Giovanni Panerai and the Foundations of the Brand In 1869, Giovanni Panerai established himself as a watchmaker in Florence. He…